Ocean Sailing Challenges developed the concept around corporate entries in the Clipper Round the World Yacht Race, breaking the Clipper Race moult as De Lage Landen became the first corporate team sponsor in the history of the race.

De Lage Landen (DLL) – a Dutch financial solutions and leasing company – participated in the 2011-12 and 2013-14 Clipper Race as the company was on an internal journey to become one globally networked organization with an important focus on increasing partners’ understanding of the DLL value proposition,

The strategy for the 2013-14 race entry was developed and implemented to build on the momentum of the first race and is based on four pillars, Member Engagement, Customer Intimacy, Corporate Social Responsibility, and Company Profiling.